Irene Diamond

Irene Diamond, RT, the founder and creator of
The Diamond Method.

Irene Diamond -The Diamond Method- Active Myofascial Therapy

Dear Therapist, Trainer, Coach, Healer, & Wellness provider,

My name is Irene Diamond, and I developed Active Myofascial Therapy & Active Muscle Massage ~ The Diamond Method over the last 25-ish years.

AMT™ was developed by me as a result of me actually breaking my neck. Yep – I was doing a form of gymnastics called Acro-sports when I was 15 years old, and I fell to the floor from a standing position on my partner’s shoulders. Luckily he was an anesthesiologist and immediately suspected I had suffered a spinal cord injury so did “all the right things” to prevent my injury from getting worse. I was completely paralyzed initially, but luckily, after 2 months in the hospital in a halo traction flat on my back, and then spinal surgery, I eventually went on to regain full movement.​

After earning my degree in Rehab, Recreation and Movement Therapy, I used myself and my clients as the first “guinea pigs” to learn the affects of applying AMT to other people for various musculo-skeletal conditions. Over the years, I fine-tuned the AMT work and now I am happy to provide Active Myofascial Therapy in my San Francisco Wellness Center as well as teach AMT & AMM workshops and seminars around the nation.​

I love being a pain relief therapist and also enjoy mentoring other therapists on running their clinical practice.


But I have to tell you, over the years, I began to get really fed up with seeing therapists struggle in their practice, not being able to get enough clients, and not making enough money even though they were really good therapists.

I also saw that when they did have clients, they would end their long days with their bodies aching from applying massage and other methods of therapies that actually hurt THEIR bodies while trying to help their client’s bodies.


Something was very wrong about the fact that we (as healers and care givers) were actually hurting ourselves to try to help other people feel better! I recognized that I used to be like that too before I started applying AMT into my practice. I actually didn’t have a hard time getting clients (that part came really easy for me), but because I had a full load of 6-8 deep-tissue / sports massage clients a day, I would be totally exhausted and physically spent at the end of my days. Every night when I came home, I was so pooped, I would literally stand at the bottom and look up the 3 flights of stairs to my San Francisco apartment and wonder how in the world I was going to get to the top to get home! (no elevator)

That physical exhaustion lasted a few years until I started to work smarter. As I incorporated AMT into my practice I began to not only get better, faster, long-lasting results with my clients, but I also had energy at the end of the day. I was able to start going out after seeing my clients and dancing and having fun, instead of just wanting to drop into bed!


When I realized I had created a system of therapy that could be taught to others, it was exciting. I began teaching AMT (and business-growth seminars) to other therapists and health care providers (locally first through my local massage and personal fitness training organizations) and eventually it grew to where I am now, teaching AMT around the country.

I am honored to be recognized as an industry leader for my work, and will be inducted into the Massage World Hall of Fame in August 2013, aboard the Queen Mary, in Long Beach California.

I am grateful for the opportunity to help my clients find relief, and help therapists grow the practice of their dreams. I look forward to continuing help build better lives.